adidas originals: snapchat geofilters

art direction & concept creation

Art direction and design for Snapchat geofilters on adidas Originals global Snapchat account.

Snapchat geofilters were used at event activations for Snapchat Platform Launch x Pharrell Williams Pink Beach drop,  Originals NYC flagship store opening, NMD "former glory" snapchat scavenger hunt,  #TLKS at Miami Art Basel, and the SS17 brand film release.

Role: Art Director, Supporting Graphic Designer & Illustrator

Credit: James Evans - Supporting Graphic Designer & Illustrator